Senior Product Strategist

I build products that solve real problems.

From the reality of the people who live with them every day.

Listen. Learn. Act. Repeat.

Matthias Speicher

From pattern to product

Listen

Listen first

My strategy starts in conversation with the people who charge vehicles, electrify fleets, and operate infrastructure. 5'000 direct user emails per year, over five years.

Learn

Find the structure

What looks like an isolated case almost always has a pattern behind it. My frameworks come from practice, not theory. They stick because they describe what people already experience but have not named.

Act

Build from that

Strategy, product decisions, positioning. What I deliver holds because it is based on what customers actually do. Not what they tick in surveys.

Repeat

Back into the organization

The insight goes back into the organization, so it learns and the product gets better with every round.

At a glance

Who I am, in three stories and one guiding line.

I did it my way. The stages, the references, the wins.

Tools from my practice, grown out of real client work.

Ongoing notes and how I see it.

01Charging is not refuellingWhy the mental model doesn't fit5 parts
02Truck chargingCommercial vehicles and their own logicIn preparation
03Everyday e-mobilityElectric mobility in daily lifeIn preparation
04ArchiveEvery post so far, tagged by topic54 posts

E-mobility and charging infrastructure

Electric trucks, the depot and charging infrastructure behind them, and the economics that decide whether it works. This is where I work today.

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